Repeat Customers – Power Buyers
A Short Clip From The EmailLoyalty Full Course
Create a segment and automated tags that place these power buyers together.
You’re going to have your email system automatically find these buyers and place them in a power buyer segment.
You then want to have automatic rewards to be sent out periodically to your power buyers.
Power buyers tend to be loyal and great sources for referrals. So make the most of that and reward them for sending people to you.
You can also send your power buyers exclusive offers that are not available to regular customers to make them feel special or what about a paid membership group?
The ways in which you can treat loyal customers is endless, but the main point of this session is for you to put automated tags in place to find these people in the first place.